Is there a growth opportunity with your micro acquisition?
You're qualified if:
You're considering an acquisition of a business that can benefit from digital marketing.
Why should you care?
I can tell you if your acquisition has the potential to grow with digital marketing - which helps you make a better decision about whether to buy or not.
Caveats:
I'm a digital marketing analyst and will only analyze the site's digital marketing historic trends & opportunities.
Anything else you need to be analyzed as part of your acquisition is outside my wheelhouse.
Use my research & analysis to better inform your strategic decision - but do the rest of your due diligence.
What's in it for me?
I'm paying it forward so I only charge a token fee for most of my packages. I'd like to be top of mind if you decide to engage an agency for your new acquisition. Any hourly fees I charge are used to reimburse my network of colleagues who chip in with the research sometimes.
I will do some or all of the following:
1) I will give the target acquisition a quick assessment
I will check the sites historic growth trend and put that performance into context
I will test the site with my spam tool
I will check the site's backlink profile for spam
I will look for signs of a black-hat pump & dump
2) I will identify if your target acquisition has growth opportunities:
Keyword Research to give you an idea of the volume in the niche
I will look for low-hanging fruit
A set of competitors or horizontal analogs
A Niche Analysis that tells you a) how the site places compared to its competitors on key performance & authority metrics and b) a timeline on how you can close competitive gaps
3) I will give you a summary of analyst insights & recommendations.
Ad hoc insights I had such as a) strengths b) opportunities c) weaknesses d) threats
My goal is to reduce your informational entropy and improve the quality of your strategic decision regarding the acquisition
Wylie Stilwell
I'm a digital marketing generalist and strategist. I've been in the industry for six years and I audit & write omnichannel digital marketing strategies for ~200+ companies per year. That means no matter what business you're in or what stage your business is in, I've probably created a strategy for a site in your vertical or a horizontal analog.
Reach out to me if...
If)
You want the research outlined in the "What I Will Do Here" section.
Or)
If you're looking to hire a top digital marketing agency.
Or)
If you promise that you will be good to your employees and treat your customers with respect you can always reach out to me and I will be happy to help you if I can.
Text me here: 760.255.0534
